The Monster of All Job Searches: Analyzing Job Hunting Trends

Looking For a Job

Image from: Job Search Image / Shutterstock

Last year we took a look at where 20-somethings were searching online for jobs, and with even more 20-somethings entering the job market as well as an economy on the rise after a tough recession, it’s safe to say that people have been looking for employment.

Looking at Compete.com we can see the unique visitors for top online job boards.

UVs to Online Job Boards

LinkedIn.com takes the cake when it comes to visitors to their site. What’s interesting is that, before the recession, Monster.com held a huge portion of the attention of employment and employer seekers alike. Word on the street is that the future might not be looking too bright for Monster post-recession.

Looking further I decided to compare Average Stay and Pages/Visits on LinkedIn with those on Monster.

Average Stay and Pages per visit to monster.comAverage stay and pages per visit to linkedin.com

Surprisingly, the numbers were very similar. People are spending just about 7 minutes on each site and visiting between 6 and 7 pages per visit.

While more people are going to LinkedIn, they are interacting with competitive sites on the same level.

Moving forward:

  • How could Monster.com optimize on the engagement that users are having with their site?
  • How could Monster.com drive traffic away from LinkedIn.com and onto their site?

Do you use Monster.com or LinkedIn for job searching? Which site had the best results for you?

About Alyssa Maine:
Alyssa is a Marketing Coordinator for Compete and spends her time diving into the digital marketing sphere, where online and offline coincide. Alyssa is interested in international marketing and economic development, but as a digital native also spends her time reading blogs and playing Tiny Wings. Find Alyssa on Twitter at @alyssamaine or connect with her on Linkedin or Google+