Image from: ESPN
With today being the 100th birthday of the nation’s oldest ballpark currently in use, Fenway Park, I decided to look at search results for a few Boston baseball specific keywords.
Starting with the keyword “Fenway” Compete.com has 67 site destinations, the top 10 being:
MLB.com has the highest volume of search referral for the keyword “Fenway.”
Looking further, the keyword “Red Sox” returns 30 site destinations with MLB.com being the highest search referral again.
Alyssa is on the Inside Sales team here at Millward Brown Digital, working within the Financial Services and Technology & Entertainment industries delivering digital intelligence that helps clients improve their marketing based on the online behavior of millions of consumers. Find Alyssa on Twitter at @alyssamaine or connect with her on Linkedin.