With March Madness starting I decided I wanted to get in on the excitement and create my own bracket. So, instead of picking my team based on stats and rankings I decided to create my 2012 March Madness Bracket based on which schools had the best Twitter presence.
This leaves me betting on Florida vs. Kansas … we’ll see how social plays out.
Who did you put in your bracket? How did you choose?
Alyssa is on the Inside Sales team here at Millward Brown Digital, working within the Financial Services and Technology & Entertainment industries delivering digital intelligence that helps clients improve their marketing based on the online behavior of millions of consumers. Find Alyssa on Twitter at @alyssamaine or connect with her on Linkedin.