Monthly Archives: January 2012

Affiliates Pining for Pinterest

Pinterest is the new popular kid on the Internet, getting featured in media outlets like celebrity gossip does on tabloids. What people aren’t talking about however is the opportunity that exists for more ‘behind the scenes businesses.’ Those amazing symbiotic or parasitic relationships where third parties benefit from Pinterest’s new hype, sort of like Entourage™ with a cast of publishers, affiliates, and merchants.

Want to raise your web traffic? Go public!

Image from: JohnKwan / Shutterstock When we think about a company going public, we think of companies raising money to fund expansion, or ringing the bell at the New York Stock Exchange, or analysts discussing the prospects for the company on CNBC. We don’t often think of going public as a way to build brand awareness and drive web traffic. Linkedin shows that going public could be a powerful driver

Pinterest: A Retailer’s Best Friend

Last May, we wrote about the new kid on the block, Pinterest. A self-proclaimed “virtual pinboard,” Pinterest allows users to collect images, quotes, recipes, etc. from across the web and organize them onto their own “pinboards” which can be shared with other Pinterest users. Examples of common pinboard inspirations are Wedding boards, Food & Drink boards, Travel & Places boards, & Home decor boards. Although Pinterest had shown promise back

Seniors Staying Social

Image from: AISPIX / Shutterstock We all know the horror of realizing our moms or dads are on Facebook and are now posting their favorite 5 paragraph recipes in their status updates or asking us who can see what on their wall and liking all of our friends posts. Although it may be painful to watch your parents try to be “hip” and stay up with the times, it is