Monthly Archives: December 2011

Are 20-Somethings Too Connected? Or Not Connected Enough?

Image from: Jaimie Duplass via Shutterstock My iPhone is synced to Twitter, Facebook and Instagram. Within seconds I know what my friends are doing as I update my networks, and play a word in Words with Friends. My generation is connected, which is not entirely our fault since playing Oregon Trail in elementary school was educational. In this digital age it is hard to not be connected, everything and everyone

Holiday 2011: Slow Shopping and Low Cyber Monday Impact

Image from: pzRomashka via Shutterstock One way of telling that December is here is just by looking at the full mall parking lots. With only a few weeks left to find the perfect presents, wrap them up nicely and then have others tear them open, people have been shopping away. As of December 4, over a quarter of consumers have finished more than 75 percent of their holiday shopping. However,

The Weekly Compete Pulse

It’s almost that time! Time to wrap up your year’s work at your desk and shut off your computer for a good break with friends and family. Now is a good time to decide on your New Year’s resolutions – which ones you intend to keep and which ones you will announce only to make yourself sound legit. If you have some time this weekend you could begin to reflect

Webinar Replay: Keeping Tabs on Travel and Facebook

Shutterstock / basketman23 Compete recently hosted a webinar entitled “Keeping Tabs on Travel and Facebook.” Marketing executives across the brand spectrum will be increasing marketing spend in social media next year despite many not having any idea how to measure ROI on this increased spend. I looked into the state of the travel industry with a lens focused on Facebook, then, in conjunction with Expedia Media Solutions, explored the value

7 Holiday Retail Insights that Will Jingle Your Marketing Bells

Image from: happykanppy / Shutterstock 1 * Black Friday is no longer just an offline retailer holiday.  We have seen a big shift to online and a blending of Black Friday and Cyber Monday into one big spending weekend. 2 * This holiday season, Amazon is going after their direct competition of brick and mortars through a new program. If consumers scan a product in a store, Amazon offers a

39 Twitter Quotes That Will Change Your Life!

Ever since Twitter launched back in 2006, the way words have spread has never been the same. 140 character messages have impacted and influenced everything from pop songs, political revolutions, natural disasters and everything in between. Looking at Compete.com we can see that Twitter’s popularity continues to rise and we don’t think it’s going anywhere but up. Because of this, we put together 39 Twitter Quotes That Will Change Your

Will a Kindle Fire be Under your Tree this Year?

Amazon, one of the biggest on-line retailers, has unveiled a new and promising contender to do battle in this year’s tablet wars.  On November 15th, the retail giant made the much anticipated Kindle Fire available for purchase, just in time for the holiday season.  The Kindle Fire comes with similar features to Apple’s iPad and the many android tablets available for consumers to consider.  What really sets the Kindle Fire

The #DigitalDinnerTable Cookbook, Volume 1

Hi Twitterers! @AlyssaMaine and @JenDuguay here. Whether you joined Twitter in 2007 or just minutes ago, whether your profile hosts an unhatched egg picture next to less than 10 followers or your name is @ladygaga and you’re pushing 17 million followers, we are always happy to have you at our Digital Dinner Table. While Digital Miss Manners isn’t here to tell us how long is too late to wait to

Online Retail Traffic Up by 12M Visits Last Week

Image from:  Christo / Shutterstock It appears that the huge spikes in traffic associated with Black Friday and Cyber Monday are starting to die down based on total online visits to retailers last week.  Year-over-year weekly traffic increased by approximately 12M visits when compared to the same week in 2011. The week-over-week dip in 2011 appears to be more pronounced than in prior years.  However, the results are not surprising

Holiday Shopping Showdown: Men vs. Women

Image from: Helder Almeida / Shutterstock When it comes to gift buying, I tend to stay with gift cards and anything someone explicitly tells me they want.  I also tend to wait until the last minute to even start thinking about what I’ll get anyone.  I thought it’d be interesting to see whether this was something common to most guys and decided to use Compete’s demographic data to find out. 

Black Friday, not just for Brick and Mortars Anymore

Image from: altafulla / Shutterstock Turkey has been eaten, football has been watched, and door buster deals have been purchased!   The week of Black Friday was very busy for Santa and laypeople alike.  Consumers spent a total of $11.4 billion dollar on Black Friday, up 6.6 percent from last year.  This flurry of spending helped many consumers work their way through their holiday shopping lists.  As of November 28, a