I don’t know about you, but I am still full from Thanksgiving dinner. One thing I find that’s always best to fill up on after a meal is digital dessert. If you’ve got some time this weekend, check out these great articles we found interesting for online marketers.
Did you know that Facebook is now bigger than the ENTIRE Internet was in 2004? Now, more than ever, it’s important to have an appropriate and effective voice in online social channels. Michael Lazerow, founder and CEO of Buddy Media speaks at the 2011 Mashable Media Summit on How to Spread Your Content Across Social Networks More Effectively
But just what content should you be syndicating and promoting on your social networks? How do you shape your brands online voice? Well, take it from the pros highlighted in Mashable’s article: How 5 Top Brands Crafted Their Social Media Voices
With the launch of Compete UK, we found great value in this piece by Search Engine Watch: Top 5 Considerations For International SEO
Is MTV your new travel buddy? This article from Direct Marketing News says they want to be. Learn about their new site, campaign, and market approach: ‘Generation Y’ audience gains insider travel tips from MTV
Here’s an important one for the holidays! With the biggest shopping season of the year, you’ll want to put in extra efforts in your online path to purchase strategy. Good thing Search Engine Land has put together this infographic to help you close the deal: Tips To Avoid Shopping Cart Abandonment
For more competitive intelligence and online marketing news, subscribe to the Pulse, Compete’s monthly newsletter. The Pulse includes the latest industry news, web analytics, market research, Compete PRO education and tips, and much more.
Jen Duguay joins Compete to take on all things social media. She comes from a social issue background, most recently having worked for the Social Innovation Forum, the venture philanthropy arm of Root Cause, a nonprofit research and consulting firm. Jen's interests include singing, marketing, running, art, making guacemole, and using social entrepreneurship to tackle world issues. She has spent time in Belize and the Dominican Republic working on microfinance initiatives and recently traveled to Kenya where she studied the public healthcare system. Follow Jen @jenduguay on Twitter.