Monthly Archives: October 2011

How Google Is Changing the World… Again

Google. The name itself represents a powerhouse of change, innovation, and revolutionary ideas.  The Company is reinventing the way consumers interact with their products.  The release of a cloud based mobile payment system will change the face of the world and commerce as it is known today.  This will impact the world economy for the foreseeable future and will force vendors to re-evaluate and revamp their selling strategies.  The only

Chrysler Pre and Post-Bankruptcy Analysis

Last week, former Chrysler CEO Bob Nardeli made a statement that the Obama administration didn’t need to give control of Chrysler to Fiat SpA in order to save it in 2009, only to back off it days later.  While we will never know what the condition of Chrysler would be today if Cerberus Capital Management LP was still in charge, we can examine how consumer demand for Chrysler, Dodge, and

The Weekly Compete Pulse

Yesterday a group of Compete-rs and myself were walking to our usual Friday lunch spot, which passes the Boston Apple store. Out in front of the glass panels lay an array of apples, flowers, pictures, and handwritten notes all paying tribute and homage to Steve Jobs. One of my favorite notes stated in black marker, “iPod, iPad, iCon”. From the moment that we heard the news, the world has coped quite publicly

Facebook, I Might Have To Break Up With You

A marketing genius somewhere, categorized me (and everyone else my age) as a “Digital Native.” And as a “Digital Native” I am expected to post the daily experiences of my day on Twitter, play Tiny Wings on my iPhone instead of listen and have over 1,000 friends on Facebook. And well, maybe I am digitally obsessed and would definitely pay for my iPhone over my cable bill, but I cannot

Capital One Credit Card Top of Mind

Like many people, I get regular mailings from Capital One asking me to sign up for a credit card.  The frequency makes them stand out in my mind if for nothing else than their persistence.  But given that analog marketing (like traditional mail) and digital marketing do not exist in vacuums, it makes one wonder about the connections.  To help investigate how the volume of Capital One traditional mail might

Sharpen Your Pencils Kids, Data-Driven Careers Are In Demand

Image from: Ermek/Shutterstock Think back, way back…. to the days when you filled out those multiple choice bubble surveys for school to figure out what you were going to be when you grew up. While those days are long behind us, I’m sure that there was no clear path between those penciled in tests and our current career choices. Regardless of how we arrived in our current data-centric careers it’s

Circulating the Deals

There has been plenty written in recent months about the imminent demise of the print newspaper as we know it today.  I am one of those in the minority who still thumbs through the pages of at least one paper almost every day, but I am admittedly in the minority. If there is one day that a newspaper still has a loyal following, it is definitely Sundays.  The biggest headline

Can Controversy Drive Change?

One of the most fascinating things about our online behaviors is that they’re directly indicative of the things we care most about.  If the traffic to change.org is any indication, we cared a-whole-lot about the Casey Anthony trial verdict. Once the verdict was released, people flocked in droves to petition a law deemed Caylee’s Law that would, “make it a felony for a parent or guardian to not notify law

What the New iPhone 4S Means for Sprint

Finally. After weeks of speculation and online searching the world finally knows all about the new iPhone 5 4S. We know it has an A5 chip, providing an experience that will be seven times faster than the current iPhone 4. We know it has dual GSM & CDMA radios to enable global roaming. We know that the 8 megapixel camera is way better than preceding iPhone cameras, with the ability

The State of Online Retail

This webinar and accompanying whitepaper provide an overview of online retail trends that have occurred during Q2 2011. We combined Compete’s behavioral data with our Online Shopper Intelligence survey to understand how shoppers are navigating the world of e-commerce. We looked at overarching industry trends of site traffic and conversion rates to evaluate consumer behavior and changes from last year. We also delved deeper into the following topics: – The

Mobile Intelligence: Where Mobile Adoption In Financial Services Stands Today

Image from Jakub Krechowicz/Shutterstock In our quarterly survey of approximately 1,200 financial product owners – Compete’s Mobile FS Intelligence survey – we seek to understand sentiment on the mobile channel across the banking, credit card, brokerage, and auto insurance industries. In this blog, I’ll share a little bit about where mobile adoption in financial services stands today. In terms of overall adoption, in Q2 2011 36% of financial service account