The Weekly Compete Pulse

Did you know that we’re moving? Over the next week you won’t be able to avoid this knowledge. We just started an internal competition called Compete Moves where contenders check in and tweet #competemoves as much as possible. We’re sorry, we’re just excited. Check out a picture of our new office space here! But amidst all of the packing and relived stories about odd cubicle collector’s items, we happened upon some great articles for online marketers.

What’s one way to engage your social media audience? Give them the opportunity to compete for prizes! Now, it’s one thing to say you’re going to run a social media contest and it’s another thing to actually garner participation. Mashable tells us how to be calculated farmers when trying to get the most out of our “crops”:   HOW TO: Successfully Run a Social Media Contest

Last week we told you you might want to wait to begin building your brand page on Google+. This week, we’re allowing you to take some preparatory steps to get yourself ready for the big debut. Walk yourself through these important pre-boarding questions by Search Engine Watch so that you’ll be more than ready when the time comes: Google+ Strategy: 5 Tips to Help Marketers Get Ready for Brand Pages

How does one choose between a lion and a snow leopard? Well, since the lion is the newcomer we need to hear what she has to offer. Apple isn’t telling us, but Lifehacker is: Top 10 Secret Features in Mac OS X Lion

Crowdsourcing isn’t just for “cheese-flavored chips and ironic T-shirts anymore” says Jim Hmurovich of AdAge. Its principles can be applied not only for building up iconic brands and products, but also for doing public good. Check out how this key marketing principle can be utilized in a very unique and exciting way: Crowdsourcing for America’s Children

Let’s face it, we can’t get enough advice about how to increase SEO rankings. Whether you’re just starting out or looking to refresh your strategy, check out this post by Search Engine Watch: Local SEO: 10 Tips for Ranking in Your Area

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About Jen Duguay:
Jen Duguay joins Compete to take on all things social media. She comes from a social issue background, most recently having worked for the Social Innovation Forum, the venture philanthropy arm of Root Cause, a nonprofit research and consulting firm. Jen's interests include singing, marketing, running, art, making guacemole, and using social entrepreneurship to tackle world issues. She has spent time in Belize and the Dominican Republic working on microfinance initiatives and recently traveled to Kenya where she studied the public healthcare system. Follow Jen @jenduguay on Twitter.