April showers bring May flowers, and one last Weekly Pulse before May begins. Check out these links to some of this week’s news articles that we read and found interesting for online marketers.
If you manage the Twitter account for company, it can be tough to keep it interesting all the time. Luckily, Mashable gives some great tips to spice it up a little bit: 5 Quick Ways to Liven Up Your Twitter Stream
Working in the marketing department at a B2B is a very different experience than working with consumers, but what happens when you have to market marketing tools to marketers like we do here at Compete? Adage shares one example of a successful way you can market to ad agencies: How to Successfully Market to Advertising Agencies
The people who make mobile apps need to know why some people aren’t using their products so that they can improve the experience and hopefully gain new customers. One thing that is apparently always on the mind of the consumer is privacy. DM News explains in more detail the survey that was recently done to show that: Privacy is consumers’ top mobile app concern: survey
There are a lot of guides available for marketing through YouTube, but PR professionals have an entirely different set of problems when it comes to the popular video sharing service. Mashable has compiled and awesome guide just for that group of pros: The PR Pro’s Guide to YouTube
Once you’ve decided how you’re going to communicate with people through YouTube, you need to find people to communicate with and it’s not always easy. Search Engine Watch shows us some ways you can find active users in the YouTube community: How to Find Active YouTube Community Members
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Jared is currently the Digital Marketing Manager at Millward Brown Digital. He is a graduate of Northeastern University, having achieved his B.A. in Communication Studies. If you like what you read, you can connect with him on Google+, Twitter, or on LinkedIn.