Here are some articles we read this week and found interesting for online marketers.
Advertising Age explains why Big-Time Brands are now trusting YouTube celebrities in order to gain engagement for their brands!:Meet YouTube’s Most In-Demand Brand Stars
Still wondering how to gain more fans to your brands Facebook Page? Search Engine Journal highlights strategies to increase your company’s Facebook Fans: 5 Facebook Fan-Acquisition Strategies
You’ve got your Twitter, Facebook and LinkedIn account, now what other social media could your company benefit from. In this article from Mashable, Erica Swallow tells us about ten intriguing social media platforms and how businesses can start using them: 10 Emerging Social Platforms and How Businesses Can Use Them
DMNews brings to us an article about the new Google Instant. In this article, Shahnaz Mahmud explains how marketers may have to shift their search strategies to cater to the new Google: Google Instant will force marketers to use short terms, say experts
Stores’ gives us a glimpse into the power of videos. Liz Parks tells us about an online retailer who used automated video to engage customer attention, intensify interest and increase the drive to possess the products “touched” online.: The Power of Video
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