Thursday, July 22, 2010 at 1pm EDT, Compete is sponsoring Bryan Eisenber’s webinar, “How to Legally Spy on Your Competition”. This webinar is a must-do for anyone interested in competitive intelligence.
Wouldn’t you like to know everything your competitors are doing: entering new markets, gaining search reach, influencing more media or how well they are doing compared to you? You could know and you should know. Today’s selection of tools allows you spy on your competitors easily and legally. In this webinar, two-time New York Times bestselling author, Bryan Eisenberg will share the four different ways you can spy on your competition. At the end of this webinar you’ll know where to get the tools, how to use them, and what to do with the information you collect. Don’t miss out; your competitors won’t! Register now!
Bryan Eisenberg, SES Advisory Board and NYTimes Bestselling Author, bryaneisenberg.com
Bryan Eisenberg is the co-author of the Wall Street Journal, Amazon and New York Times bestselling books “Call to Action”, “Waiting For Your Cat to Bark?” and “Always Be Testing”. Bryan has been the keynote speaker for Search Engine Strategies, Shop.org, Direct Marketing Association, MarketingSherpa, E-consultancy, Webcom, SEM Konferansen Norway, and the Canadian Marketing Association. He is also the co-founder and Chairman Emeritus of the Web Analytics Association. Bryan serves as an advisory board member of Search Engine Strategies, the eMetrics Marketing Optimization Summit and several venture capital backed startup companies.
Bryan Eisenberg is the recognized authority and pioneer in improving online conversion rates, Persuasion Architecture, and persona marketing. Bryan was recently recognized by eConsultancy members as one of the top 10 User Experience Gurus.
The webinar’s moderator will be Mike Grehan, Global VP Content, SES/Search Engine Watch/ClickZ.
Mike Grehan is VP, Global Content Director with Incisive Media, publisher of Search Engine Watch and ClickZ, and producer of the Search Engine Strategies international conference series. Previously, he worked as a search marketing consultant with a number of international agencies, handling global clients such as SAP and Motorola. Recognized as a leading search marketing expert, Mike came online in 1995 and is the author of numerous books and white papers on the subject. He is chair of the Search Engine Strategies advisory board. In March 2010, he was elected to SEMPO’s board of directors.
As the Online Marketing Specialist at Compete, Karen Costa specializes in the day-to-day online marketing functions for Compete.com-paid search, email marketing, social media, affiliate, etc. Before Karen joined the Compete team she was an online marketing coordinator for Bliss Spa and then worked for a couple of start ups. Karen says, "I'm not sure what I want to be when I grow up!" Find Karen on Twitter as vanillabean45 or connect with her on LinkedIn at http://www.linkedin.com/in/karencosta