February Fast Movers

February data is live on Compete.com and we’ve ranked the fastest moving websites and fastest moving industry categories by month-over-month change in Unique Visitors.

Fastest moving websites:

Similar to January’s fastest moving websites and with the fast approaching April 15th deadline, tax sites continue to rein supreme in the top 10.  Irs.gov, turbotax.com and hrblock.com had impressive growth in February as people gear up to file their taxes.  The other big story in February was the Winter Olympics that took place in Vancouver, British Columbia.  NBC’s own site dedicated to the Olympic coverage, nbcolympics.com, was #1 in February on the top movers list, attracting over 10 million Unique Visitors in February.

 

Fastest moving industry categories:

While two big sporting events took place in February, the Super Bowl and the Winter Olympics, there was one other big sporting event, the Daytona 500.  The Sports: Motorsports category had the greatest change in February, increasing 69% month-over-month.  One site in that category, nascar.com, increased 140% month-over-month.  Other notable categories in February were Computers and Internet: E-Cards, lovers and friends sending last minute Valentine’s Day cards, increased 12% month-over-month.  Also, the Reference: Citation and Formatting category increased nearly 20% month-over-month in February as college students look to wrap up their school year and finish their research papers and college thesis.