Next Thursday, Eric Austrew, Product Manager of Compete.com, will presentÂ a webinar called Know Thy Audience – Using Compete’s Audience Profiles to target your ideal customer.
In his presentation, Eric will address the ongoing issues both publishers and advertisers face when trying offer or buy media placements based on audience measurement and standard demographic data. By gaining audience insights through comprehensive tools, like Compete’s Audience Profiles, marketers can discover the insights they need to create highly targeted marketing campaigns and optimize their acquisition strategies.
Join Eric on Thursday, 2/18 at 2PM EST, to learn just how easy it is to uncover never before seen insights about your website’s audience.
Drew is responsible for strategy and execution of marketing initiatives for Compete.com, including affiliate, blog, email, lead generation, paid search, and social media. Before Compete, Drew worked for office supply giant, Staples, Inc. where he had the opportunity to manage multiple online marketing channels for Staples.com, including affiliate, SEO/SEM, and comparison shopping engines. Follow Drew on Twitter or link him on LinkedIn.