January Search Term Movers

January search term biggest movers are now live on the Compete Data Hub! What sort of changes did a new month bring? We took a look at the fastest growing and declining terms since last month to get a better idea of the trend in consumer search interest.

Growing Term Highlights:

  • Tax year 2008 is over and April is approaching quickly — get your taxes done!
  • Obama assumes office as the 44th President of the US
  • 98 Million people tuned in to watch Superbowl 43 — to see Ben Roethlisburger v Kurt Warner, the always exciting commercials, or maybe just the Springsteen halftime show

Declining Term Highlights:

  • The mad dash of Christmas shopping is over, start saving for next year
  • The Kings of Leon topped charts and announced tour dates to round out 2008, but slipped in January
  • Interest in Marley & Me, starring Jennifer Aniston, is trailing along with its box office sales

Check out the Compete Data Hub for complete lists of the top 20 fastest growing (and declining) terms.

Categories: Search

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