Featured Articles

success

Compete PRO™ | News | Our Products

The Compete PRO Success Story Winners Are…

A few weeks ago we launched a “Success Stories” contest, encouraging our clients to share their stories about how Compete PRO has helped them to achieve great things. The submissions we received were fantastic. So after giving this a lot of thought, the winners are:

conversion funnel

Ecommerce

Why Conversion Optimization Should Be Your Top Priority in 2014

Did you know that marketers are more likely to have high conversion rates when they invest 10-25% of their time and 5% of their budget on optimization? Given that, however, 70% of marketers do not know their competitors’ conversion rates, nor do they know the average for their industries. If you don’t know where you stand, how do you know what you can improve?

March Madness Stock Photo

News

Sunday Series: March (Monthly Metrics) Madness!

Like the flowers of spring, our March data is out, and with that comes our fast moving categories! It’s no small surprise that College Sports made it as one of our top growing categories. Check out what websites spurred on increased traffic!

Weekly Pulse

News

The Weekly Compete Pulse

This week was our Digital CMO Summit week — and it’s fitting that our most-favorited articles from the web focus on new trends in digital! Read up on them and tell us what you think in the comments below.

basketball net

News

March Data is Now Live – March Madness Wins the Month

Perfect timing—the NCAA basketball championship was last night (congrats, Huskies!) and March data is live in Compete PRO, chock-full of interesting data pertaining to this year’s March Madness. I also wanted to take this opportunity to thank you all for your awesome Compete PRO success stories submissions! We’ll be announcing the winner soon so stay tuned.

Weekly Pulse

News

The Compete Weekly Pulse

Happy April! Spring is blooming and we’re excited for the beautiful weather. But we’re also excited about these interesting articles from the web — our followers found these exceptionally intriguing, and so we’re more than thrilled to share them with you.

Beauty Products

Compete PRO™ | News

Subscription Services Shake Up Ecommerce

What’s old is new again in the world of subscription box services.

Subscription box services are relatively new in the retail world, but they have quickly emerged as an innovative and extremely popular way for consumers to sample a variety of products in an affordable, convenient way. Both parties, company and consumer, win… in theory.

News

Sunday Series: Motorsports Take the Wheel

Image from: 2014 Daytona 500 / Shutterstock February was a great month for motorsports websites — increases in unique visitors propelled them to our list of fast movers! One of the biggest events in racecar driving took place this February 23 — the Daytona 500. It’s no coincidence that the strongest websites in the category are related to the sport! Other sites that had respectable UVs but noticed a drop

Weekly Pulse

News | Social

The Weekly Compete Pulse

Hope your weekend’s going great — if not, check out our roundup of interesting and popular stories from the web! We hope they brighten your day.

Super Bowl Stock Photo

Automotive | Industry Expertise | News

Touchdown for Super Bowl Auto Ads? [2014 Edition]

The 2014 Super Bowl has come and gone but hopefully for advertisers the commercials made a lasting impression. Certainly there’s enough ancillary coverage of the ads through the general media rating the ads as well as pre- and post-game exposure in social media. And of course, running ads in the Super Bowl is a notch on the gun for marketing executives and agencies.