Archive for the ‘Online Media & Search’ Category

Google Panda 2.2: Weeding Out More Content Farms and Scrapers

Google Panda 2.2: Weeding Out More Content Farms and Scrapers

Thanks to a recent update earlier this year to search giant Google’s ranking factors, the web will hopefully soon be devoid of the giant content farms and...

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May 2011 Search Market Share Report

May 2011 Search Market Share Report

Search query volume across the 5 engines picked up slightly in May (up 2.5% from April), driving small shifts in search market share. Google’s share of the...

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The Sweet Smell of Sunscreen

The Sweet Smell of Sunscreen

I can always tell summer is coming by the way New York City smells.  There is nothing quite like ‘eau de Hot NY’ – walking outside you are immediately hit...

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‘Arab Spring’: A Test for Journalism and the Rise of Al Jazeera in the West

‘Arab Spring’: A Test for Journalism and the Rise of Al Jazeera in the West

Much of the attention of the world has been focused on the Middle East this spring between the riots, revolutions, and breaking news across the region. From Tunisia...

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Using Online Data to Better Understand Real Estate Trends

Using Online Data to Better Understand Real Estate Trends

I was reading an article the other day about Adzookie, a mobile advertising company that is working with homeowners under threat of foreclosure to transform their...

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March 2011 Search Market Share Report

March 2011 Search Market Share Report

Search activity picked up in March, with a 9.2% MOM increase in total query volume across the engines and all 5 engines experiencing query volume growth. Bing...

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February 2011 Search Market Share Report

February 2011 Search Market Share Report

With fewer days in February, search query volume across the 5 engines was down nearly 12% MOM. The trend for search market share continues with Google losing...

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How to Create Competitive Advantage and Develop a Winning Product Marketing Strategy

How to Create Competitive Advantage and Develop a Winning Product Marketing Strategy

As a b2b marketer, I am always excited when my product team releases new offerings and product enhancements. Every release introduces new features and benefits...

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Facebook, Fans and Friends: Are You Cashing In?

Facebook, Fans and Friends: Are You Cashing In?

In the month of January, Facebook.com hosted approximately 127,510,914 unique visitors (UVs). Of the 127.5 million UVs, just over 75 million (58.9 percent) became...

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Online Marketing Summit Does Not Disappoint

Online Marketing Summit Does Not Disappoint

Last week me and a couple members of the Compete Team headed to San Diego for the Online Marketing Summit put on by Online Marketing Connect (Twitter hashtag #OMS11)....

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