Archive for the ‘Online Channel Effectiveness™’ Category

Maximizing Online Channel Effectiveness Using Competitive Intelligence

Maximizing Online Channel Effectiveness Using Competitive Intelligence

The astronomical growth of group buying websites such as Groupon and Livingsocial has been a major trend for 2010 – but what does the group buying market...

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Webinar: 4 Keys to Maximizing Online Channel Effectiveness

Webinar: 4 Keys to Maximizing Online Channel Effectiveness

The IPO buzz has returned with a vengeance since late last year… Groupon has been associated with some hefty valuations. It was the first of many group shopping...

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Compete Webinar: 4 Keys to Maximizing Online Channel Effectiveness

Compete Webinar: 4 Keys to Maximizing Online Channel Effectiveness

Group buying sites like Groupon and LivingSocial were a 2010 trend that will undoubtedly continue into 2011 and beyond. Online marketers can learn from sites like...

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Cross Channel Shopping Is a Must

Cross Channel Shopping Is a Must

The Compete Online Shopper Intelligence study provides powerful insight into the complete online shopping experience.  For more consumers insights, please contact...

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Digital CMO Series – Scott Ernst

Digital CMO Series – Scott Ernst

Scott Ernst, President of Compete is a veteran in online marketing with deep experience in advertising, digital media and Web technology. Over the past decade,...

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Big Brand Theory: The Expanding Universe Of Online

Big Brand Theory: The Expanding Universe Of Online

In his June post of MediaPost’s Online Metrics Insider, Stephen Dimarco gives insight into online branding, exploring what he learned from major brands Kodak,...

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Videos Your Boss Wants You To View At Work

Videos Your Boss Wants You To View At Work

Compete is pleased to announce the Compete Digital CMO Series. Over the next 3 months, Compete will be featuring videos, presentations and digital insights from...

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Compete Webinar: Spend Smarter. Acquire Better. Introducing Enhanced Referral Analytics With Compete PRO!

Compete Webinar: Spend Smarter. Acquire Better. Introducing Enhanced Referral Analytics With Compete PRO!

Join us for a Webinar on June 24th from 2-3pm EDT Space is limited. Reserve your Webinar seat now! Last week, Compete launched an enhanced Referral Analytics...

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Four Reasons Marketers Need a Panel to do Attribution Modeling

Four Reasons Marketers Need a Panel to do Attribution Modeling

There’s a lot of buzz about "attribution modeling" in the online media world right now.  There’s also a lot of confusion about what it is,...

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Cross-Channel Retail: What are online customers doing today?

Cross-Channel Retail: What are online customers doing today?

There has been a lot written recently about cross-channel retail in terms of the value to the retailer and importance to consumers. Aside from survey results, few...

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