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Webinar Replay: How Ad Effectiveness Tools Can Help
Image from: Mangojuicy/Shutterstock Can you measure the total impact of your advertising campaign? Current web analytic tools provide great information about your...
Homepage for the Holidays
Impulse buying is one of the core traits at the heart of the American psyche, along with poor foresight and gullibility; that’s how I ended up with my pom-pom...
How Ad Effectiveness Tools Can Help Optimize Your Media Strategy
Image from: Aqnus Febriyant /Shutterstock Want to measure the total impact of your advertising campaign? Increase the efficiency of your media buy with Compete...
Compete Ad Effectiveness: You Don’t Know, What You Don’t Know
Image from: Fresh Paint /Shutterstock Did we miss you last week at our Ad Effectiveness webinar? Are you able to measure the total impact of your advertising campaign?...
Webinar Replay- Three Gaps In Your Ad Data: You Don’t Know What You Don’t Know
Current web analytic tools provide great information about your advertising campaigns, but can you see everything you need to see? What part of the picture are...
3 Gaps In Your Ad Data: You Don’t Know What You Don’t Know
There are a lot of tools available to help you measure the performance of your ad media. You might get your analytics from Omniture, Doubleclick, or Atlas, all...
Compete.com Crack Down: Sadly this appears to be working
Here at Compete we’re always looking out for new marketing and advertising techniques – and we found an interesting one recently.
The Web Isn’t Dead — But Research Is A Mixed Berry Torte
I was somewhat distraught about my career prospects when I read the proclamation on the front of Wired magazine last month: “The Web is Dead.” The articles...
No String Attached! Who doesn’t love a free trial?
Free trials offer the best of both worlds. Businesses and consumers both win. This summer, Netflix and Healthworks both wooed me with their awesome services, but...
Old Spice? New Spice!
It’s summertime! ‘Tis the season for deodorant. And while you manly men out there are out doing manly men things, you should consider deodorant to be...
