Subscribe to RSS
At what price can the pace be sustained? Insights into Nissan’s 10% Market Share Goal
Beginning in the 4th quarter of 2011, Nissan’s CEO Carlos Ghosn has proclaimed that the automaker will seek to hold at least 10 percent of U.S. sales nationally...
Free Report: U.S. Auto Industry: 2011 in Review
Image from: Eric Broder Van Dyke / Shutterstock 2011 was a dynamic year for the U.S. automotive industry led by an increase in demand for new vehicles that resulted...
Insights into Fiat 500′s below Expectation Sales Performance
Throughout the last month, Fiat has experienced its share of tumultuous news. It began with a third quarter financial report that stated how Fiat (excluding Chrysler)...
Kia 2012 Targets: Can They Walk The Walk?
Last week, Kia Vice Chairman Hank Lee stated that Kia US sales will surpass 500,000 units in 2012. Lee’s aggressive forecast is based partly on Kia’s 37%...
Chrysler Pre and Post-Bankruptcy Analysis
Last week, former Chrysler CEO Bob Nardeli made a statement that the Obama administration didn’t need to give control of Chrysler to Fiat SpA in order to...
2012 Honda Civic Pre- and Post-Launch Analysis
In June, Honda launched the 2012 Honda Civic after postponing the original launch due to quake-related supply shortages. The launch was much-anticipated as six...
2012 Toyota Camry Baseline and Targets
On August 23rd, Toyota launched the 2012 Toyota Camry. The launch is important to Toyota as since 2007 Camry has accounted for 1 in 5 Toyota US sales, and for...
