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Are Consumers Going "˜Whoo Hoo' Over WaMu's New Campaign?
Beginning in February, Washington Mutual unveiled its new "Whoo Hoo!" campaign which tries to capture how its customers feel about the company’s...
Fed Rate Cuts: Short-term Effect on the Long-Standing Home Loans Slump
With a recession under way or just around the bend (depending on whom you talk to) the Fed stepped up on January 22nd to try to mitigate the effects of the home...
