Author Archive:

Ebates: A Rising Star in the Coupon and Bargain Space

Ebates: A Rising Star in the Coupon and Bargain Space

Image from: Frugal Living When I first heard of Ebates.com, I was skeptical. I thought to myself, “it pays to shop, really?!” Well the joke was pleasantly on...

Read Full Story »

K. Rose’s Little App Goes to Market, Abandoned After Bringing Home the Bacon

K. Rose’s Little App Goes to Market, Abandoned After Bringing Home the Bacon

Image from: Pig Image / Shutterstock This past October, I was pumped about  a new iOS application called Oink. It was headed-up by Digg.com’s founder Kevin...

Read Full Story »

Gilt Looks To Score Sales From Klout Promotion

Gilt Looks To Score Sales From Klout Promotion

In the tech industry it’s common for start-ups to look to one another to start a symbolic relationship. One such partnership, between Gilt Groupe and Klout leveraged...

Read Full Story »

Top Diet and Fitness Sites that Worked OUT in January!

Top Diet and Fitness Sites that Worked OUT in January!

Image from: Dash / Shutterstock On January 1st each year, the ball drops in Time Square and most of us are full of two things: champagne and resolve. On January...

Read Full Story »

Maker’s Mark Holiday Sweater Heats Up December Traffic

Maker’s Mark Holiday Sweater Heats Up December Traffic

Image from: Maker’s Mark As marketers we’re interested in how to create memorable interactions with our customers. One of my marketing friends explained...

Read Full Story »

Five Key Content Strategy Elements that Made Me Fall in Love with b.good

Five Key Content Strategy Elements that Made Me Fall in Love with b.good

I recently had a sit-down interview with Jon, one of the owners of b.good, to get the inside scoop on b.good’s content strategy. For those of you that haven’t...

Read Full Story »

MySpace’s One Million Users: Is More Really Better?

MySpace’s One Million Users: Is More Really Better?

Image from: MySpace The Internet has been a buzz recently with news that MySpace has acquired 1 million users as of December of 2011. Given that they’ve been...

Read Full Story »

Round 2 of Tumblr vs. WordPress vs. Blogspot: FIGHT!

Round 2 of Tumblr vs. WordPress vs. Blogspot: FIGHT!

Image from: Mitar Art As a follow-up to a much celebrated blog by Damian Roskill last November I felt it was about time we jump into Round 2 of Tumblr vs. WordPress...

Read Full Story »

ModCloth search strategies cut from a different cloth

ModCloth search strategies cut from a different cloth

Image from: ModCloth From mp3 players to custom shoes, we’re a culture obsessed with being different. This is apparent in the success of companies that have...

Read Full Story »

Social Media Marketing #IWILLSWEAT

Social Media Marketing #IWILLSWEAT

Image from: City Sports / I Will Sweat It seems like you can’t go to any marketing event these days without hearing social media marketing buzz words flying all...

Read Full Story »