Author Archive:

DIGITAL CMO SERIES: Jack Flanagan, BlueFin Labs

DIGITAL CMO SERIES: Jack Flanagan, BlueFin Labs

Last week in Beverly Hills, CA Compete hosted the ninth annual Digital CMO Summit. The event brought together 200 industry leaders for three days of hard-hitting...

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RE:CONNECT. The Connection Project Book

RE:CONNECT. The Connection Project Book

Internet. Social. Mobile. These innovations are giving us the ability to understand—and connect with—customers in new and exciting ways and will drive marketing...

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Digital CMO Series: Mike Cooley, Sprint

Digital CMO Series: Mike Cooley, Sprint

“Focus on Mobile First” Mike Cooley, Vice President of online channels at Sprint manages the strategic, creative and technical initiatives impacting...

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Digital CMO Series: John Bell, Managing Director, Oglivy 360

Digital CMO Series: John Bell, Managing Director, Oglivy 360

“Even Social Media needs brand management.” At the 2011 Digital CMO Summit, John Bell, Managing Director at Ogilvy 360 shared his thought provoking presentation...

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A Talk With Drew Patterson, CEO, Jetsetter

A Talk With Drew Patterson, CEO, Jetsetter

“Marketing is about connecting with consumers, building insights about their needs and finding ways to serve them.” – Drew Patterson, CEO, Jetsetter ...

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Digital CMO Series: Andy Sims, Director of Global Advertising, Skype

Digital CMO Series: Andy Sims, Director of Global Advertising, Skype

“Branding means so much more than raising awareness – it’s about activation, evangelism and engagement.” Andy Sims, Skype With over 145 million active...

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Digital CMO Series: Tony Marlow, Yahoo! and Brian Cooper, TNS

Digital CMO Series: Tony Marlow, Yahoo! and Brian Cooper, TNS

75% of Americans multitask – meaning they use the internet at the same time as watching television. This is a good indication that consumers are paying less and...

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Digital CMO Series: Arianna Huffington, President and Editor-In-Chief, AOL Huffington Post Media Group

Digital CMO Series: Arianna Huffington, President and Editor-In-Chief, AOL Huffington Post Media Group

The Digital CMO Series kicks off with Arianna Huffington – listen in as she shares her perspective on the future of the industry and how to engage the digitally...

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Top 3 Reasons Why the Digital CMO Summit is the Best Event in the Industry

Top 3 Reasons Why the Digital CMO Summit is the Best Event in the Industry

Here at Compete we know it’s not nice to brag but when it comes to our annual event The Digital CMO Summit – it’s hard not to. Each year it gets bigger and...

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The Digital CMO Series – Bringing The Connection Project to life in New Orleans

The Digital CMO Series – Bringing The Connection Project to life in New Orleans

The last Digital CMO Series post focused on what The Connection Project means to us as digital marketers and how leaders in the industry are finding new and innovative...

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