Author Archive:

Compete Releases Ranking of Top 50 Web Sites for August 2010

Compete Releases Ranking of Top 50 Web Sites for August 2010

Consumers Seek Out Retail and Reference Sites, While Map Sites See Declining Traffic BOSTON, MA–(Marketwire – September 22, 2010) – Compete,...

Read Full Story »

museums

Compete Releases Top Museum and Gallery Sites for July 2010

Online Behavior Shows That Museums and the Arts Are Still a Big Part of Summer Fun BOSTON, MA–(Marketwire – September 8, 2010) – Compete, a Kantar...

Read Full Story »

Search is Integral to Driving a Wave of Cruise Bookings

Search is Integral to Driving a Wave of Cruise Bookings

We’re at the height of the 2010 cruise wave season and there is still time for marketers to squeeze out incremental bookings by tweaking their online strategy. Last...

Read Full Story »

Flight Fee Cuts Launch Orbitz

Flight Fee Cuts Launch Orbitz

In March and April of this year, some of the biggest online travel agencies (OTAs) cut their flight booking fees. The booking fee changes were largely a response...

Read Full Story »

The Mass Affluent and the Economy

The Mass Affluent and the Economy

How bad is the economy and what does that mean for consumer-facing financial firms looking for growth? On the surface, the news isn’t good. 46% of consumers...

Read Full Story »

State of the Auto Insurance Market: An Interview with Jon Swallen of TNS Media Intelligence

State of the Auto Insurance Market: An Interview with Jon Swallen of TNS Media Intelligence

I recently had the opportunity to interview Jon Swallen, SVP of Research for TNS Media Intelligence, about his thoughts on the auto insurance market. Jon has more...

Read Full Story »

Will Progressive Make Green From its Green Sponsorship?

Will Progressive Make Green From its Green Sponsorship?

In March, Progressive and the X PRIZE Foundation announced that Progressive is the corporate sponsor for the Automotive X PRIZE (now known as the Progressive Insurance...

Read Full Story »

Why You Should Consider Segment-Driven Marketing

Why You Should Consider Segment-Driven Marketing

Most major advertisers have become pretty good at SEO. So, once you have wrung out all the benefits from search optimization, what’s next? How about targeting...

Read Full Story »

Boomers May Not Embrace Aging, But Investment Firms Can't Wait

Boomers May Not Embrace Aging, But Investment Firms Can't Wait

The first of the baby boomers (born 1946-1964) registered for Social Security in October 2007. Over the next two decades, the boomers will retire, and the fight...

Read Full Story »