May 2011 Search Market Share Report
in Online Media & Search Search by Jin Han — June 16, 2011 at 10:39 am | 35 comments
- Search query volume across the 5 engines picked up slightly in May (up 2.5% from April), driving small shifts in search market share.
- Google’s share of the search market declined by 0.2ppts, although its query volume increased by 2.3%.
- While Microsoft’s share of the search market declined by 0.1ppt, the growth of Yahoo! by 0.5ppts resulted in an increase for Bing Powered engines M-O-M.
- Yahoo! experienced the largest growth in queries, driving a 0.5ppt M-O-M increase in share.
- All 5 engines saw slight increases in the number of unique visitors from April to May except for AOL which remained flat.
Tags: AOL ask Bing featured google Microsoft OMS Online Media & Search online media and search search market share search query volume yahoo
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35 Comments
It will be interesting to see if Google’s search market share will remain constant or if Bing and Yahoo will continue to chip away at it. Bing has seen a fairly steady increase over the last few months, but are they done growing?
I hope Bing picks up. They seem to be more fair to newer online businesses in terms rotating page 1 listings based on relevancy. With Google, they have grandfathered really old URLs with no site optimization and they are still on page 1 results. I’m trying to get my product to the top of Google, it was easy in Bing
Wow, Bing’s going ganbusters. I expect the marketing campaign helped. Ask.com, though, is a surprise. I wonder why they’re gaining.
BTW, I think you might have May-10 query volume summed wrong. Probably double-counted BIng.
[...] Here’s a look at comScore’s rankings, as well as search engine market share stats from Compete and [...]
[...] Here’s a look at comScore’s rankings, as well as search engine market share stats from Compete and [...]
[...] at the overall search engine market from May 2010 to May 2011, Compete found that Google has lost close to 16 percent of its share, dropping to 63.6 percent from 73.9 [...]
Is this based on global data or specifically the USA?
Thanks!
This is US-specific.
[...] during a altogether hunt engine marketplace from May 2010 to May 2011, Compete found that Google has mislaid tighten to 16 percent of a share, dropping to 63.6 percent from 73.9 [...]
[...] at the overall search engine market from May 2010 to May 2011, Compete found that Google has lost close to 16 percent of its share, dropping to 63.6 percent from 73.9 [...]
[...] at the overall search engine market from May 2010 to May 2011, Compete found that Google has lost close to 16 percent of its share, dropping to 63.6 percent from 73.9 [...]
[...] at the overall search engine market from May 2010 to May 2011, Compete found that Google has lost close to 16 percent of its share, dropping to 63.6 percent from 73.9 [...]
[...] Here’s a look at comScore’s rankings, as well as search engine market share stats from Compete and [...]
[...] teniendo en cuenta los datos que se manejaban desde hace años, parece que está sucediendo. Un estudio realizado por Compete muestra como Google ha perdido cerca de un 10% de cuota de mercado (número de búsquedas) en [...]
[...] From Compete. [...]
[...] From Compete. [...]
[...] get a niche has allowed this search engine to gain traction in the industry. A study conducted by Compete found that while Google lost nearly 16 % percent of its market share, Microsoft grew by 75% [...]
Bing’s going gangbusters.
[...] realm. Microsoft Bing has been steadfastly snatching Google’s customers, as seen in the latest May 2011 Search Market Share Report by Compete. While Google remains the leader, Bing’s rapid growth has been stealing the spotlight away with a [...]
[...] and Google the overwhelming favourite to win. But over the last year according to a report by Compete, Google has been given a real counter [...]
[...] and Google the overwhelming favourite to win. But over the last year according to a report by Compete, Google has been given a real counter [...]
[...] being bundled as a default hunt provider for a Internet Explorer browser, Google still accounts for 64% of hunt engine page views. And let’s be honest: Nobody suggests we “bing” something for some-more [...]
[...] Don’t assume Bing has taken this lying down though. Bing powered search continues to grow in market share, improve its Business Portal and take advantage of its partnership with Facebook by integrating in [...]
[...] being bundled as a default hunt provider for a Internet Explorer browser, Google still accounts for 64% of hunt engine page views. And let’s be honest: Nobody suggests we “bing” something for some-more [...]
[...] Compete, da Maggio 2010 a Maggio 2011, Google ha perso il 16% del suo “share” utenti, in calo dal 73,9% al [...]
[...] let’s talk numbers. In terms of market share ratio, according to Compete, from May 2010 to May 2011 Google has lost close to 16 percent of its market share, dropping to [...]
Jin, We’d love to link to this article in our Bing SMB Advertiser newsletter. Would that be alright?
And if that’s alright, what kind of cictation would you prefer? Does this sound alright to you? “1. Compete , Search Market Share Report, May 2011.”
Hi Karla – of course, feel free to link to it (or future posts).
Thanks!
Jin
i believe by the end of 2013 bing is going to win google and facebook can be the next biggest company..according to my search engine share analysis!
Wow!! its interesting… i thinks its based on USA data …whats about global data??
[...] [1] – Compete.com – May 2011 Search Market Share Report LikeBe the first to like this post. Comments (0) Trackbacks (0) Leave a comment [...]
[...] In May the three search giants had 63.6%, 17%, and 14.6% of all search traffic respectively, http://blog.compete.com/2011/06/16/may-2011-search-market-share-report/. This sounds more like an oligopoly than a monopoly. Sure, by these numbers, Google is twice as [...]
[...] two-thirds of the market). Even better, if you count Yahoo searches, which are powered by Bing, the market share jumps to over 30 percent. Meanwhile, Xbox is hot, with Microsoft gaining 48 percent of the U.S. market share in June with [...]
what happened to the monthly search market reports?.. haven’t seen one since May