Subscribe to RSSDigital 180 Speaks with Espresso's Managing Director Marta Kagan
Digital 180, Compete’s online "TV" series, spoke with Marta Kagan, who leads Espresso’s growing Boston office.  As the outspoken voice behind The Secret Diary of a Bonafide Marketing Genius, Marta writes and speaks frequently about branding and advertising in the digital channel. Her viral hit What the F**k is Social Media? has been translated into seven languages.
Marta spoke with Digital 180 to provide tips about social media and marketing, including:
- What is the number one tip you have for people to use when getting started with social media?
- What is a good example of a specific brand that has done a good job getting into the social media conversation?
- What are some ways that people can measure the effectiveness of social media campaigns?
Visit the Digital 180 channel on YouTube for 3-minute insights from other leading digerati including the chief media and digital officer from Hill Holliday, the VP of Web Strategy at Upromise, and BabyAge.com President Jack Kiefer.
Have a suggestion for the next interview? Leave me a comment with who you’d like to hear from next on Digital 180.
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