Over 7 million Search Queries for ‘Michael Jackson’ in June 2009; the Second Fastest Growing Term
Written by Simon Schanche (contact - e-mail) -- July 14th, 2009 |
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June search term biggest movers are here! What terms drove the greatest monthly query volume spike? Let’s take a look at the fastest growing (and declining) terms since last month to get a better idea of the trend in consumer search interest.
Growing Search Term Findings:
- Celebrity deaths take the cake; Billy Mays (“Billy Mays here for Compete search terms”), and Michael Jackson (long live the king)
- Howard Stern kept from the Sirius iPhone application
- BING – Microsoft launches a new search engine. Check the Compete search market share blog to see how it fared in the first month!
Declining Search Term Findings:
- As summer warms up, tv series take a back seat; Dancing with the Stars, American Idol, Biggest Loser, Grey’s Anatomy, Survivor, Britain’s Got Talent, and Lost all decline in interest
- After being gunned down in LA in May, Dolla’s death takes a back seat
Starting to see a trend here? Along with TV shows, big stories continue to drive explosive growth and decline of terms (focused mainly on celebrity news and gossip).
With a new engine now in the mix (Microsoft’s Bing), will there be a change in how users perform search queries? Check back next month for the Fastest Moving Terms of July.
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- January Search Term Movers
- “Facebook” Queries Up 5x, “Twitter” Up 14x Since Last Year
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Get the 
July 15th, 2009 at 9:53 am
Entertainment, politics and sports - That’s what interests people. Focus on this, forget the rest, and you have yourself a great marketing campaign.
August 20th, 2009 at 11:45 pm
Your article was very well written, I am very like it, I wish you
happy every day!
August 21st, 2009 at 8:28 pm
I still miss Billy Mays! I saw an infomercial last night for Sham Wow! and reminded me how sad it is.
October 30th, 2009 at 7:12 pm
I think you
November 4th, 2009 at 10:52 am
شات سعودي كتابي