Unemployment Claims Sites Seeing Dramatic Increases in Traffic.
Written by Drew Condon (contact - e-mail) -- June 22nd, 2009 |
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As the nation’s unemployment rate continues to climb, it seems the newly jobless are increasingly filing and managing their unemployment online.
Traffic to state unemployment claims filing domains has, not surprisingly, jumped drastically over the past year in areas hardest hit by the recession. Markets affected most by the real estate implosion, such as California and Arizona (eapply4ui.edd.ca.gov & egov.azdes.gov ), as well as those facing down the automotive meltdown, such as Ohio and Michigan ( unemployment.ohio.gov & bwuc-claims.state.mi.us ), are seeing UVs to their claims gateways explode.
While traffic to those claims filing sites alone is certainly not evidence of conversion (actually filing a claim), the trends post-September 2008 are clearly apparent. Additionally, Unique Visitor trends to sites of populous states, like California’s eapply4ui.edd.ca.gov, are clearly behaving as leading indicators of trends to job search sites like Monster.com; patterns of traffic to California’s site appear to lag Monster by about a month or two.
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June 26th, 2009 at 2:49 am
While traffic to those claims filing sites alone is certainly not evidence of conversion …
August 20th, 2009 at 11:22 pm
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