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Cost Savings Message Proves Effective for Retailers
A few weeks ago we wrote a blog about a case study on the effectiveness of two ads Kohl’s ran on the homepage of MSN and the homepage of AOL. Recall that...
Digital 180 with YouTube’s Michael Rucker
Michael Rucker of YouTube recently joined us at the TNS Media Digital CMO Summit and shared some of his views on online video in the Digital 180 interview series....
Is There a Bank in Comcast Town? (Part 1)
Social media networks represent significant opportunities for brands to directly connect with specific segments of consumers more than ever before, but many struggle...
Digital Summit Spawns Actionable Ideas
Last week marked the sixth anniversary of TNS Media and Compete’s Digital CMO Summit and, despite the economic gloominess, attendees’ outlook for digital...
Digital 180 with Enfatico's Torrence Boone
Enfatico CEO Torrence Boone recently took some time out to share his insights in the latest Digital 180 interview. Torrence talks about the importance of delivering...
Navigational Search: 5% of the time, users could have just typed it into their browser
Today I lost a bet by wagering against the web savvy of the average American. While generally a safe gamble, the people proved me wrong. Only 5% of searches are...
StockTwits Is On The Money
There is no denying the fact that the social networking site Twitter has exploded into popular culture this year. Unique visitors to this popular domain has grown...
Online Hotel Shopping Rebounds in Q1
Each month roughly 22 million US consumers shop for hotel rooms online at hotel supplier sites or online travel agencies — with notable peaks and troughs in...
Digital 180 with Morgans Hotel Group’s Scott Williams
In the latest installment of Compete’s Digital 180 series Morgans Hotel Group‘s CMO, Scott Williams, shares his views about how to remain daring and...
Banking to Go: What’s holding Smartphone owners back from banking apps
Smartphone applications have been receiving a lot of buzz lately. Banks are not sitting on the sidelines: according to ABI Research, a technology research firm,...
