March search term biggest movers are here! What terms drove March’s huge spike in queries? Let’s take a look at the fastest growing (and declining) terms since last month to get a better idea of the trend in consumer search interest.

Findings:

• Micro-blogging service Twitter has gained significant popularity over the past couple months. Branded searches have sky-rocketed along with Twitter’s site traffic.
• The one time of the year that I watch NCAA basketball, March Madness was in full effect. Congrats to the UNC Tar Heels!!!
• Adam Lambert captivates American Idol fans, and The Bachelor’s Melissa Rycroft joins the 8th season of Dancing with the Stars.

Findings:

• Most people have filed their taxes at this point - at least identified a service (hrblock, taxact, and turbotax were the top brands searched) to use for online filing OR found the irs site to download documents.
• Valentine’s day has passed, the next big flower occasion is Mothers Day. Mark your calendars and don’t forget to mail mom a dozen.

How will the MLB’s Opening Day and Easter egg fun compare? Check back next month for the Fastest Moving Terms of April.

Analyze more domains: + +

Done reading? subscribe: To get an automatic feed of all future posts subscribe here, or to receive them via email enter your email address in the box in the right column.

Link to This Post:     

Posted under: Online Media & Search | Trackback Link | Permalink | Share - Save - E-mail