Guest Post: Can Digg Keep Up With Facebook’s Growth? So Far It Surprisingly Has
Written by Jay Meattle (contact - e-mail) -- March 20th, 2009 |
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We welcome back Jay Meattle, a Compete.com original member, from HEPGURU for this guest post.
Below is a Digg and Facebook’s monthly Unique Visitor chart going all the way back to the month they were launched. After looking at the first chart, it is easy to jump to the conclusion that Facebook has been growing faster than Digg (isn’t quite so), so before you do, make sure you take a look at all the charts in this post.
The chart below overlays the same Facebook vs. Digg’s traffic data to their respective launch month’s:
- In their first 4 years of existence, Digg and Facebook have very similar curves
- Digg traffic has been greater than Facebook’s 33 out of 51 months (65%)
- Facebook’s recent growth and expansion strategies are paying off in a big big way. It is going to take a special effort from Digg to continue keep pace with and beating Facebook, a leap of imagination if you will. Facebook doubled traffic in its 5th year of existence, going from 28,487,293 to 73,787,766 unique visitors. Can Digg do the same in its fifth year?
Will Kevin Rose & team at Digg be able to innovate at the pace that is required? Innovation certainly beats size when in the battle to grow attention. Digg has a lot going for them, but only time will tell how ultimately successful and innovative they will be. I’ll certainly be watching intently.
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March 21st, 2009 at 10:36 am
I’m sorry, but I don’t see Digg getting the kind of boost that Facebook got. Just doesn’t have the kind of person-to-person interaction anymore. It’s like some kind of robotic news-list now which favors the big news organizations, and the user experience has also been going downhill. They really need to think about what made it so successful in the first place.
March 21st, 2009 at 10:16 pm
@Ling. You’re right. It seems facebook is more famous than digg, am I right?
March 22nd, 2009 at 2:49 am
Are you counting all pages that just load Digg’s buttons in Digg’s traffic? Because you seem to report much more traffic for them than other services do (including their direct count, which is available publicly) and that would definitely skew the numbers by a lot.
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July 6th, 2009 at 2:15 pm
Very interesting!Id like to see how far he goes and how well the word will get out.,
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