We welcome back Jay Meattle, a Compete.com original member, from HEPGURU for this guest post.

Below is a Digg and Facebook’s monthly Unique Visitor chart going all the way back to the month they were launched. After looking at the first chart, it is easy to jump to the conclusion that Facebook has been growing faster than Digg (isn’t quite so), so before you do, make sure you take a look at all the charts in this post.

The chart below overlays the same Facebook vs. Digg’s traffic data to their respective launch month’s:

  • In their first 4 years of existence, Digg and Facebook have very similar curves
  • Digg traffic has been greater than Facebook’s 33 out of 51 months (65%)
  • Facebook’s recent growth and expansion strategies are paying off in a big big way. It is going to take a special effort from Digg to continue keep pace with and beating Facebook, a leap of imagination if you will. Facebook doubled traffic in its 5th year of existence, going from 28,487,293 to 73,787,766 unique visitors. Can Digg do the same in its fifth year?

Will Kevin Rose & team at Digg be able to innovate at the pace that is required? Innovation certainly beats size when in the battle to grow attention. Digg has a lot going for them, but only time will tell how ultimately successful and innovative they will be. I’ll certainly be watching intently.

Jay loves creating, technology and innovation. Find out more here.

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  1. Ling

    I’m sorry, but I don’t see Digg getting the kind of boost that Facebook got. Just doesn’t have the kind of person-to-person interaction anymore. It’s like some kind of robotic news-list now which favors the big news organizations, and the user experience has also been going downhill. They really need to think about what made it so successful in the first place.

  2. watzabatza

    @Ling. You’re right. It seems facebook is more famous than digg, am I right?

  3. flyer

    Are you counting all pages that just load Digg’s buttons in Digg’s traffic? Because you seem to report much more traffic for them than other services do (including their direct count, which is available publicly) and that would definitely skew the numbers by a lot.

  4. Tom Malone

    Thanks for ther post

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    Hey! I just searched for and I found your site!,

  6. David Orr

    Bravo! Nice Article.,

  7. Michael Harris

    cool, i will bookmark it,

  8. Edward Omedeo

    7fhIsf Good One!,

  9. Kevin Ballard

    Hi! The post is really interesting! Ive read your blog and can say its a good job.thanks,

  10. Roy Wong

    Very interesting!Id like to see how far he goes and how well the word will get out.,

  11. muzicdejay

    cool, i will bookmark it,

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  13. Кам'янець-Подільський

    Excellent article, thank you!


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