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	<title>Comments on: Paid Search: How Branded Terms Play a Key Role</title>
	<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/</link>
	<description>web insights powered by over 2 million U.S. online consumers</description>
	<pubDate>Sun, 22 Nov 2009 04:01:36 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
		<item>
		<title>By: merdiven</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1250582</link>
		<dc:creator>merdiven</dc:creator>
		<pubDate>Sun, 30 Aug 2009 12:29:58 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1250582</guid>
		<description>Hi, We have been manufacturing stair. 81 merdivenci 81</description>
		<content:encoded><![CDATA[<p>Hi, We have been manufacturing stair. 81 merdivenci 81</p>
]]></content:encoded>
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	<item>
		<title>By: bassan</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246461</link>
		<dc:creator>bassan</dc:creator>
		<pubDate>Wed, 26 Aug 2009 12:12:48 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246461</guid>
		<description>hi, my name is basan.com.tr BASSAN loadcell.your wonderful blog, 33 blog. tnx. Msj number . 33</description>
		<content:encoded><![CDATA[<p>hi, my name is basan.com.tr BASSAN loadcell.your wonderful blog, 33 blog. tnx. Msj number . 33</p>
]]></content:encoded>
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	<item>
		<title>By: bassan</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246456</link>
		<dc:creator>bassan</dc:creator>
		<pubDate>Wed, 26 Aug 2009 12:06:34 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246456</guid>
		<description>hi, wond. blog. thnxsharing</description>
		<content:encoded><![CDATA[<p>hi, wond. blog. thnxsharing</p>
]]></content:encoded>
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	<item>
		<title>By: bassan</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246433</link>
		<dc:creator>bassan</dc:creator>
		<pubDate>Wed, 26 Aug 2009 11:54:34 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1246433</guid>
		<description>hi, my name is bassan.your wonderful blog, 33 blog. tnx. Msj number . 33</description>
		<content:encoded><![CDATA[<p>hi, my name is bassan.your wonderful blog, 33 blog. tnx. Msj number . 33</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: bassan</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1071656</link>
		<dc:creator>bassan</dc:creator>
		<pubDate>Tue, 19 May 2009 17:01:53 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1071656</guid>
		<description>hi, msj 47 wonderful blog 47 share</description>
		<content:encoded><![CDATA[<p>hi, msj 47 wonderful blog 47 share</p>
]]></content:encoded>
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	<item>
		<title>By: ELD DANISMANLIK</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1028402</link>
		<dc:creator>ELD DANISMANLIK</dc:creator>
		<pubDate>Tue, 14 Apr 2009 16:19:49 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1028402</guid>
		<description>thanks</description>
		<content:encoded><![CDATA[<p>thanks</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: emre</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1027226</link>
		<dc:creator>emre</dc:creator>
		<pubDate>Mon, 13 Apr 2009 17:10:55 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1027226</guid>
		<description>Thank you for putting together.</description>
		<content:encoded><![CDATA[<p>Thank you for putting together.</p>
]]></content:encoded>
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	<item>
		<title>By: akalite</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1024099</link>
		<dc:creator>akalite</dc:creator>
		<pubDate>Fri, 10 Apr 2009 22:24:08 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1024099</guid>
		<description>good job</description>
		<content:encoded><![CDATA[<p>good job</p>
]]></content:encoded>
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		<title>By: venali</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1024098</link>
		<dc:creator>venali</dc:creator>
		<pubDate>Fri, 10 Apr 2009 22:23:51 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-1024098</guid>
		<description>nice job</description>
		<content:encoded><![CDATA[<p>nice job</p>
]]></content:encoded>
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		<title>By: Justin Seibert</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-905374</link>
		<dc:creator>Justin Seibert</dc:creator>
		<pubDate>Thu, 11 Dec 2008 16:47:07 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-905374</guid>
		<description>@Alex - Good data. Thank you for putting together.

@Jaan - We see the same thing. Even though the branded term campaigns are ostensibly for branding and exposure purposes, they also tend to convert very well at low costs. It makes sense when you think about it - the person already has an interest specifically in that company.</description>
		<content:encoded><![CDATA[<p>@Alex - Good data. Thank you for putting together.</p>
<p>@Jaan - We see the same thing. Even though the branded term campaigns are ostensibly for branding and exposure purposes, they also tend to convert very well at low costs. It makes sense when you think about it - the person already has an interest specifically in that company.</p>
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		<title>By: Ling</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-904792</link>
		<dc:creator>Ling</dc:creator>
		<pubDate>Thu, 11 Dec 2008 02:03:18 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-904792</guid>
		<description>I was gonna say that bidding on a competitirs keywords is a recipe for getting slapped with a lawsuit, but you said it yourself. AA is more lawsuit happy than most everone else, but still, there's no way you can justify bidding for a competitors branded keywords. That' plain old highway robbery.</description>
		<content:encoded><![CDATA[<p>I was gonna say that bidding on a competitirs keywords is a recipe for getting slapped with a lawsuit, but you said it yourself. AA is more lawsuit happy than most everone else, but still, there&#8217;s no way you can justify bidding for a competitors branded keywords. That&#8217; plain old highway robbery.</p>
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		<title>By: Jaan Kanellis</title>
		<link>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-903840</link>
		<dc:creator>Jaan Kanellis</dc:creator>
		<pubDate>Wed, 10 Dec 2008 02:56:22 +0000</pubDate>
		<guid>http://blog.compete.com/2008/12/09/paid-search-referral-branded-term/#comment-903840</guid>
		<description>One thing is for sure I currently bid on a few branded terms for a free clients and they are some of the best preforming keywords in the entire campaigns.</description>
		<content:encoded><![CDATA[<p>One thing is for sure I currently bid on a few branded terms for a free clients and they are some of the best preforming keywords in the entire campaigns.</p>
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