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Voters Watching Online Video More Engaged in the Election, Cisco/Compete Survey Finds
Traffic to online video on popular news sites, video blogs, YouTube and other sites has seen a 5x increase since our last presidential election in 2004, but has...
Palin's Short-lived Online Impact Dims McCain's Chances
As the presidential race enters its long-last homestretch this weekend, Barack Obama continues to leverage his online advantage to feed his campaign’s insatiable...
Are Consumers Giving Up P2P in Favor of Industry Sanctioned Download Sites?
The online channel, originally considered a threat to the music and movie industries, has become an increasingly important distribution channel. Over the last several...
MLB Playoff Viewing Down, Fans Turning To Online Channels
There was speculation that MLB playoff TV ratings would suffer this year with the New York Yankees missing the playoffs for the first time in over a decade. It...
Top 10 Reasons Why Consumers Choose Their Bank
Financial services marketers certainly spend a lot of time and effort in understanding why people choose to bank with them or decide to bank with a competitor. Compete...
The Undiscovered Best: How Yahoo! Actually Leads Paid Search
When Microsoft made an uninvited bid for Yahoo! last February, Yahoo! mounted a "No Sacred Cows" takeover defense and explored all options, even the...
Compete & Google Team Up to Understand Wireless Shoppers
These are challenging and turbulent times for the wireless industry. As mobile phone ownership approaches saturation, both carriers and device manufacturers need...
iPhone Killers?
As of yesterday, consumers could bring home the new T-Mobile G1, an HTC-designed device that will be the first to run Google’s Android operating system. Could...
Search Engines are Re-Shaping Hotel Booking Funnels
Traditionally the online hotel conversion process or funnel has been viewed as consisting of at least 5 basic steps: A consumer visits a hotel website homepage A...
Electoral Tea-Leaf Reading: Which States are Leading Online?
As Senators Barack Obama and John McCain crisscross the country in search of votes, clog the airwaves with advertisements, and tighten their seemingly iron grip...
