For example:

Did you compare their traffic to other online trading or banking companies to try to determine if traffic may have decreased as a result of market sentiment (or anything else for that matter)? Did you consider that existing customers probably have more ‘velocity’, and that if new customers aren’t showing up, their velocity would likely increase by default?

http://earnings.nasdaq.com/earnings/earn…

At a PE of 15 that gives you $16.20.

But this a low-ball estimate as ETFC is paying down their debt at an accelerated rate and this estimate also understates ETFC’s true growth potential as being the best on-line trading platform hands-down.

$1.08/share could easily double by 2011.

Now you’re looking at a $32.40 share price, or least something in between $16.20 - $32.40.

This target will be reached before 2011, of course, as the market tends to race to true valuations prior to actual earnings materializing.

Also AMTD & other companies interested in acquiring ETFC are well aware of how rapidly ETFC share price is going to appreciate and have a vested interest in naked shorting the crap out of the stock down to levels that would make a cheap buyout offer appear reasonable.

(THIS HAPPENS ALL THE TIME)

So either way, short-term ETFC gets acquired for a decent return for shareholders, ($8.00 - $12.00) or she doesn’t get bought and appreciates on her own upwards toward $16.00 - $32.00 over the next 18 - 24 month.

The naked shorties know what this company is going to be worth and they want as many of your shares as they can possibly scrounge.