Comments on: Will Hulu Replace Your TV?

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By: Ling

Ling — Tue, 17 Jun 2008 11:17:44 +0000

Be interesting to compare the traffic sources for Hulu and the official websites. I mean, the official websites likely send a lot of traffic from their home pages to the specific show pages, while Hulu, I guess mostly relies on direct search engine traffic or from link partners to specific show pages. Maybe that accounts for why Hulu gets more traffic to the comedy shows.

By: Matt Griswold

Matt Griswold — Mon, 16 Jun 2008 18:11:40 +0000

Great data, thanks. I think part of it has to do with the types of users who flock to Hulu over the networks’ official sites (and I’d be curious if you have any further breakdown on the age of those users). Another integral piece is that Hulu is more apt to viewing comedy in the first place — the ability to take in clips/soundbites, recount just one funny scene from the library, or easily grab a segment from the full show and share it with your friends are all uniquely empowering to the genre.

When is the last time you went looking for House’s diagnosis from two seasons ago so that you could post it on your blog (spoiler: it’s not Lupis).