Here’s why

I find facebook is more like an address book then a social chat site (myspace.com). I log into facebook when I need to get in contact with specific people. Because users have to sign up with there real information on facebook it makes finding people easier. Facebooks interface is also a lot cleaner, I don’t have to search through a million different layouts of everyone of my friends pages to find the information i’m looking for.

I think facebook is good for organizing, planning and catching up with old friends but that’s about it. If your a social cat and love spending tons of hours chatting online I think myspace is the better site.

Facebook was originally designed for uni students in the USA, it should’ve been left with them. I joined Facebook to see what the big thing was all about after friends told me I should switch over to Facebook.

You have to put your real name to join, so I put a fake one in. The thing with Facebook is if you get a friends request you then get 1,000,000 questions on how you know that person, let alone you are bombarded with hundreds of add ons and super pokes, and people knowing your business.

I DON’T WANT PEOPLE KNOWING MY BUSINESS! The profile page is boring, it looks like a cv (english term for resume)

Myspace is where i will be staying, after all most of Facebooks users are originally from Myspace, and it won’t take them long to realise how wrong they were to change over.
Facebook is a big fad at the moment, but like all fads - it will die.

Compete does indeed report on Average Stay:
http://siteanalytics.compete.com/facebook.com+myspace.com?metric=avgStay

Remember a social website called Myspace which used confusing user interface to boost page views? Like it or not, Pageviews is still a “trusted” metrics in the world of brandketing….. And the more confused is the site, the more time you spend on it. It is a pity though that we don’t have figures as to how long the sessions are. That would have been interesting! Can Compete do anything here?

I think some of these stats falling can be traced to Facebook’s major site redesign.

The ability to quickly get a mini feed of everything that has changed in their network significantly reduces the amount of time and pageviews it takes people to check up on their friends.

Although this does not address the number of sessions per user, I really think that time spent and pageviews per person is a double edged sword… is their site confusing and unintuitive and cause people to spend more time or are they spending time because they are engaged? Are pageviews inflated because content is buried deep into a sites design or is exactly what you want just 1 or 2 clicks away?

AP

Three important variables, unique session per visitor, page views per visitor and page views per sessions are all down. According to my calculations, extrapolated from your data, page views per visitors is at a one year low (under 500 pages per visitor).