Top 50 Domains - Ranked by Unique Visitors - September 2007

Key Observations (Winners list):

  • The Emergence of Content Sharing: 5 of the top 10 gainers having something to do with sharing content (YouTube, Flickr, Facebook, Wikipedia, Digg).
  • Traffic to Facebook.com has increased by 14.6M, but hold on…traffic to MySpace.com has also increased by 10.2M during the same time period.
  • AdultFriendFinder.com continues to thrive with nearly 24M unique visitors (up 8.8M this year), but look out AFF, Fling.com is catching up with you quickly. Fling has gained a whopping 17.4M visitors in the past 12 months to reach 18.7M unique visitors in September.
  • Rebranding of Cingular to AT&T helped out ATT.com. All Cingular.com traffic is now channeled to wireless.att.com
  • Digg has been growing faster than Facebook!
Biggest gainers: Sept ‘07
Unique Visitors
Sept ‘06 Change
1. youtube.com 47,417,527 25,860,510 21,557,017
2. flickr.com 25,278,501 7,382,573 17,895,929
3. fling.com 18,702,338 1,284,273 17,418,065
4. wikipedia.org 51,648,465 35,650,551 15,997,914
5. digg.com 18,401,139 2,854,646 15,546,493
6. google.com 124,544,834 109,080,418 15,464,416
7. att.com 17,984,849 3,221,543 14,763,306
8. facebook.com 24,211,448 9,545,359 14,666,089
9. turn.com 14,296,976 628,718 13,668,258
10. yahoo.com 130,078,549 116,961,340 13,117,209

Key Observations (Losers list):

  • Traffic declined to only 8 domains in the Top 50 (Sept ‘07).
  • Two Amazon properties on the list - IMDB.com and Amazon.com
  • Two Microsoft properties on the list - Passport.net and MSN.com. My guess is that most of their lost traffic went to Live.com, MSN’s new portal. Live.com is up 10.2M unique visitors during the same time period.
Biggest losers: Sept ‘07
Unique Visitors
Sept ‘06 Change
1. aol.com 62,201,981 72,859,584 (10,657,602)
2. passport.net 16,605,856 23,056,010 (6,450,155)
3. msn.com 72,402,712 78,701,909 (6,299,197)
4. geocities.com 16,086,159 20,300,659 (4,214,500)
5. amazon.com 42,420,889 45,417,807 (2,996,918)
6. weather.com 16,002,964 18,709,799 (2,706,835)
7. expedia.com 13,564,006  14,087,085 (523,079)
8. imdb.com 16,390,522 16,705,447 (314,925)

Want More Data? Compete’s top site lists are the best way to get visibility into the web as a whole. Compete offers ranked lists of 1,000 to 500,000 domains with complete Visitor, Pageview, Time, and Attention metrics. Find out more.

Jay loves creating, technology and innovation. If you want to find out more, visit his personal blog.

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  1. John Battelle's SearchMob

    Top-50 Websites: Digg.com, YouTube, Flickr, Facebook sky rocketing; The Emergence of Content Sharing

    Top-50 U.S. Websites (September 2007). Digg has been growing faster than Facebook!

  2. Search◊ Engines Web

    It would be nice to get an additional post with more detailed demographics - if possible.

    One valuable insight would be the median education and income levels of the visitors to each site in the Top 50.

    Also which visitors are primarily consumers vrs business or corporate. One would presume that Chase and Career builder and live and CNN might be worlds apart from Coupons and aaValue

  3. Andrew

    It’s craigslist.org, not .com

  4. epaperchase

    I’m thinking at it would be good, following on Search Engines to see results segmented by industry type. Who’s the most searched upon computer, software, social web, blog, etc. http://epaper.hubspot.com is going to rank very low! http://www.hubspot might rank very high though!

  5. Webmaster Tool

    I found that traffic from social bookmarking is un targeted , no conversions on revenue , Search engines are best :)

    Tulip

  6. SEO Expert

    Interesting how Yahoo still ranks above Google. I guess when you weigh together all Google owned domains though (like gmail, youtube, etc) they are really tops.

  7. Ruba

    If you add up all the Yahoo domains it ranks above Google, according to both ComsScore and Nielsen Net Ratings. For a so-called “has-been” site, Yahoo and its various properties (Flickr, for example) are doing very well.

  8. sir jorge

    i am surprirsed that yahoo is still getting huge traffic

  9. ghirarda

    i can’t believe yahoo it’s the first!!!!

  10. Cole

    I would have put google 1st by a long shot.
    Well done yahoo

  11. Geoserv

    Oh to have that many visitors coming to my websites. Great list.

  12. etavitom

    wow. thanks for the informative list!

  13. Satish S

    I fail to understand why Yahoo is at the top..I am sure all Google services when put together out-class Yahoo.

  14. Citizen

    Bloggers wanted for social experiment from 02/15/2008 to 03/05/2008

    If you’ve got lots of traffic to your blog, go to http://www.barackobama.com/downloadsv2/, grab one of his banners and stick it in the sidebar of your blog linking to his site!

    For credit link it to http://www.barackobama.com/?yoursitenamehere

  15. Chilli

    Yahoo is higher than Goggle? No Way!

  16. umarfaruk

    I thing google will get first rank (more contacts visit http://AtooooZ.blogspot.com)

  17. Andrew

    My website seems to be missing from the list - http://www.andrewmcgovernonline.com

  18. W

    This must not include the top 50 porn sites.

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  29. Richard McLaughlin

    Since MS has their .com site, plus live and MSN they would appear higher on the list. Then look at Google who is in the top 500 about 25 times with their country specific sites (I wrote an article about this last month). I would love to see the chart of these mixes were put together. MS and Google would basically be the only 2 companies on the interent.

  30. JRE

    I would kill to have that kind of traffic or even just for a permanent link on the homepage of one of those sites….. I really would!

  31. Best Snippets

    Google will overtake Yahoo soon. But if Microsoft buys Yahoo, then they’ll be #1 again.

    I wish you guys would visit my site.

    http://www.bestsnippets.com

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