User-Generated Video Goes to the Big Screen
Written by Ceri Kirkland (contact - e-mail) -- May 25th, 2007 |
Share - Save - E-mail
Yet another user-generated video site has popped up in YouTube’s wake, and TheLot.com has big ambitions. Steven Spielberg’s latest venture, “On the Lot,” is a reality TV competition that debuted Tuesday night on Fox . The show created buzz through its website by allowing prospective contestants to submit short films for a chance to compete on the show, and the ultimate chance to win a $1 million development deal with Dreamworks to make their own movie. The idea sounds interesting, but will this endeavor spark the next blockbuster or become a reality TV flop? If traffic to thelot.com is any indicator, the show could get pretty old pretty quickly.
- Initial interest on the site peaked in January at around 105k UV’s and has steadily dropped since then
- Visitors to the site dropped 73% from March to April alone
- Although users can still post videos to be viewed online, 57% of all uploads occurred before the deadline (February 16th) to be considered as a contestant for the show
- Visitors viewed 28% more films after the deadline then at any point prior to it
Which films piqued viewer interest? Visitors showed the most interest in comedy, visiting over 19k pages in from November to April.
Though thelot.com suited its initial purpose in terms of choosing the contestants for the television show, UV traffic indicates that (despite other new content on the site) interest doesn’t seem to extend very much beyond that point. Maybe the exposure from the tv episodes will give the site a jumpstart once again.
Did you like that post? You'll love these.
Done reading? subscribe: To get an automatic feed of all future posts subscribe here, or to receive them via email enter your email address in the box in the right column.
Link to This Post:
Get the 
June 21st, 2007 at 8:37 pm
Hello! Good Site! Thanks you! uocrtounjjac
April 13th, 2009 at 5:26 pm
thank you
May 19th, 2009 at 4:20 pm
hi, msj 553 wonderful blog 553 share
August 26th, 2009 at 11:51 am
hi, my name is basan.com.tr BASSAN loadcell.your wonderful blog, 684 blog. tnx. Msj number . 684
August 30th, 2009 at 10:48 am
Hi, We have been manufacturing stair. 616 merdivenci 616