February Top Movers: The Secret
Written by Andrew Meagher (contact - e-mail) -- March 9th, 2007 |
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As is often the case, an annual event exerted its influence on our top-ten monthly mover’s list. Valentine’s Day had a big impact on our list, with greeting card sites, florists, and chocolatiers all having strong representation. But not even the Holiday of Love could overcome the growth factor of the Oprah Effect.
The Secret is the latest in a long line of self-help philosophies that promise you wealth, fitness, happiness, etc. through the power of positive thinking. The website has the look and feel of The DaVinci Code, with the basic narrative being that throughout the centuries a select few humans have known THE SECRET to living a fulfilling life. They’re not shy about their boasts either – the front page proclaims that it offers “A NEW ERA FOR HUMANKIND.” And now THE SECRET can be shared with you (if you watch the online video for $4.95 per viewing or order the book or dvd). The author’s appearance on Oprah Winfrey’s show propelled THE SECRET into national prominence, and straight to the top of our list.
Here’s THE SECRET: You can get really, really rich by making people think you know THE SECRET. Go forth and multiply.
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March 9th, 2007 at 1:32 pm
A fewt hings for the record…
1) i despise Opera.
2) Why hasn’t anyone invited and marketed a new V-Day gift other than overprice flowers and chocolate. I invite someone to host a social online “ideation” session to come up with the next cliche’ gift. In fact, lets just use this message board.
Idea #1: An Al Franken book
Idea #2: Cactus.. (yes, i actually gave my college girlfiend a cactus. She broke up with me shortly after. Scratch that one.)
Idea #3: A nice bottle of Scotch
I gotta miliion of these…
March 9th, 2007 at 4:59 pm
Rush Limbaugh is a Big Fat Drunk Idiot Sitting on a Cactus
March 9th, 2007 at 7:12 pm
How about a Netflix subscription?
In fact, I’ll send one to Andy right now.
October 8th, 2007 at 1:12 pm
Valentine Gift Idea
I know!
September 6th, 2008 at 4:29 pm
great, websites goes more comlicated
May 12th, 2009 at 3:06 pm
Thank you Rush Limbaugh is a Big Fat Drunk Idiot Sitting on a Cactus