Schwag

Written by David Kertesz (contact - e-mail) -- June 12th, 2006 | Recommend This

You know the stickers, t-shirts, buttons and everything imaginable that your sales and marketing teams dole out in order to keep the consumer aware of their brand. In a very competitive marketplace, the hats with a company logo might be the deciding factor in how a deal gets done. It’s amazing to see how excited a co-worker can get over a keychain with a corporate logo! Anyway, schwag is now becoming apart of the urban hipsters attire these days. What once was used in office pranks is now becoming fashionable. Why not wear a tee-shirt from a tech company that was bought out by Google? It shows you’ve done something and could have money…and that’s a sure fire way to get a date.

So our friends at Valleyschwag.com have the lasso out and are reeling in all sorts of corporate gear. They collect the goodies and send a care package once a month to members for $14.95. To date, 1,500 schwagers have signed on to get their monthly burlap sack of “stuff”, and thousands more are checking out their site for more details. We can’t wait for our next visit from the Santa of Schwag…actually, Santa’s not real, but the UPS guy holding a burlap sack of schwag certainly is!


Analyze more domains: + +

Done reading? subscribe: To get an automatic feed of all future posts subscribe here, or to receive them via email enter your email address in the box in the right column.

Link to This Post:     



Have something to say? Leave a Comment

Get the comments RSS feed, instant notification of new comments

Latest Blog Posts:


Sep 5: Battle for the Online Box Office: Fandango and MovieTickets
Sep 4: July Online Video Market Share: YouTube Marches On, Crackle Gets Major Push From Minisodes
Sep 3: The “New” Facebook: Learning From Old Mistakes
Sep 2: Where Have All the Clickthroughs Gone?
Aug 29: ING DIRECT vs. E*TRADE: Seeing Inside Your Rival’s Ads
Aug 28: Interview with Presentation Zen Master Garr Reynolds
Aug 27: Guest Post: How Are Hyundai’s Strengths Transferring Across Vehicle Categories?
Aug 26: What Else are iPhone Researchers Into? Blogging and Travel Sites
Aug 25: July Search Market Share Update: Everyone Dips But Google
Aug 22: Yahoo! Takes Gold in Olympic Reach, NBC Squeaks Win in Engagement
Aug 21: Forget Bush Fatigue, Obama Fatigue is Here (To Stay?)
Aug 20: The iPhone Comes to Best Buy: Good Buy or Good-Bye for Consumers?
Aug 19: Kruger: A Battle of Might, Will… What Were We Talking About?
Aug 18: The Mass Affluent and the Economy
Aug 15: Superhero… Phones? Cell Phone Microsites Ride the Hype of Big Summer Movies
Aug 14: Borders.com Now in Control of its Own Destiny
Aug 13: Is Circuit City Making a Comeback, or is Best Buy #1 Online?
Aug 12: The Dark Knight: Is the Knight of the Box-Office Also the Knight of Online Search?
Aug 11: Priceline Guarantees Sunshine, Gets Conversion
Aug 8: Olympics Online: ESPN, Yahoo!, NBC Battling for Gold